If you’re looking to take the plunge on a brand-new shiny iPhone but just need a little nudge in the right direction, you’ve come to the right place. For the different wants, budgets and lifestyles out there, there’s an iPhone that’s at the top of its game for them all.
So, which iPhone suits what you want?
Compact, seamless design to fit perfectly in your hand
Apple's certainly a company that's known for quality, seamless design, but how do their entry-level phones stack up against the more premium models?
Our top pick: iPhone 8 and iPhone 8 Plus
The more entry-level option here (by Apple’s premium standards anyway), this iPhone offers pretty much all the fantastic features of its bigger siblings, but in a manageable, sleek glass frame.
If you’re one to avoid the larger handsets because they can be clumsy to use – especially with one hand – then the iPhone 8 has a comfortable 4.7-inch screen that’ll certainly make your life easier.
You won’t find yourself missing out on Apple’s unrivalled quality, though. It still boasts an incredible Retina HD screen display and is even capable of fast wireless charging, giving you 50% of battery in only 30 minutes – perfect if you’re constantly on the go.
If we can convince you to go for a bigger phone, you could go larger with the iPhone 8 Plus. Not only will you get a more satisfying 5.5-inches to watch your favourite movies on, but Apple has also thrown in a second camera for good measure, letting you take amazing photos with that cool bokeh effect everyone’s raving about at the moment.
Check out the Apple iPhone 8 and iPhone 8 Plus
Stunning edge-to-edge display that’s perfect for viewing
Thankfully, the days of big, chunky bezels around your screen are long gone, and we've got Apple to thank for that.
Our top pick: iPhone X
Released in September 2017 for iPhone’s 10th anniversary, the X was a true game-changer for the smartphone landscape, and despite having 18 months to digest it we’re still amazed at all the astonishing tech powering the device.
The most prominent upgrade to all previous iPhones is obviously that screen. The advanced ‘Super Retina’ picture quality and 82% screen-to-body ratio, held together by the iconic notch (which is now recognisable in most of the latest smartphones), makes the display one of the best we’ve ever seen on a phone.
It’s 5.8 inches of OLED greatness, and you’ll be completely immersed in any game, Netflix series or video you decide to watch on it.
It’ll need a good enough screen to do justice to its stunning camera quality, too. Thanks to a 12MP telephoto dual lens on the back and 7MP’s worth of front camera facing you, your pictures will have a professional look that’s fit to rival any photographer.
Take a look at the Apple iPhone X
Top quality performance and speed
With all the incredible tech packed into the latest smartphones, processing power is everything. Let's take a look at what Apple's doing to make sure all your apps run quickly and smoothly.
Our top pick: Apple iPhone XR
It’s what’s inside that counts. If you want a phone that you can rely on for the smoothest, most seamless experience on an iPhone ever, then the XR is the one for you.
Not only is it run by Apple’s latest A12 Bionic chip – one of the smartest, most powerful chips in a smartphone – but it’s complemented by a super-advanced Neural Engine, which uses machine learning to get better at overcoming any bugs and speed issues it encounters over time. Crashing apps and program loading times will be a thing of the past.
Don’t let this newfound power unsettle you on the battery life, though. Apple has made sure that the A12’s 4 efficiency cores (the ones which deal with everyday tasks) use up to 50% less power than its own previous A11 chip. This means you’ll still get a whopping 25 hours of talk-time from this beast.
Go ultra-efficient with the Apple iPhone XR
Still want more? How about a better camera?
Recently, we've seen a lot of incredible cameras on the latest phones and Apple certainly isn't a company to be out-done.
Our top pick: iPhone Xs and iPhone Xs Max
We’re onto a winner here. As Apple’s latest and most premium flagship smartphone, the iPhone Xs is definitely one for the early tech adopters. And with a plus-size Max sporting a mammoth 6.5” edge-to-edge OLED display, it’s an arresting bit of kit that’s full of sharp, rich, beautiful colours.
But the big hitter on this phone is the camera. If you thought the iPhone X had the best camera on an Apple device, the upgraded Xs can do all of it AND more. It’s even better at low-light photography, thanks to its sensor’s ability to fit in larger pixels that are able to take in more light.
You’ll also get to edit the TrueDepth focus level after you’ve taken Portrait mode images, so you can tweak the blurred background to look just how you want it.
What’s more impressive is that you can get a massive 512GB of internal storage on the device. That’s over half a Terabyte! What?! And coupled with the same A12 Bionic processor as the behemoth XR, you can be confident knowing it won’t slow you down any time soon.
Buy the incredible Apple iPhone Xs and Apple iPhone Xs Max
Think you’ve settled on your next iPhone? Take a look at our whole range