Carphone Warehouse and Dixons have merged to create Dixons Carphone, Europe’s biggest technology retailer.
The new company already has 2,900 stores and more than 44,000 staff across Europe but has already started to expand by opening seven new Carphone Warehouse shops inside Currys PC World stores.
And the growth is set to continue with 23 more of these Carphone Warehouse shops set to open by Christmas.
Sebastian James, the CEO of Dixons Carphone, said: “Customers using Currys, PCWorld and Carphone Warehous
e websites will be guided to the right place to buy from the whole range that we have to offer together – from a toaster to the latest smartphone.”
The stores run by Carphone Dixons will be the first in Europe to offer a complete range of technology and connectivity, which could help to bring the internet of things to life.
Do you have any questions? Read our FAQ on the Carphone Warehouse Dixons merger.